Eastman school of music Instagram identity

The objective of this icon for the Eastman School of Music is to bring together simplicity and a feeling of classical style. Merging a simple E with a music note in an abstract way is one way to do this. The E is recognizable to the Eastman community but when looking further, one will notice the music note that creates the E. This helps give Eastman’s Instagram page a fresh modern feel while still tying in those classical aspects of the school.

Another key component that creates a modern feel for Eastman’s Instagram page is incorporating story highlight icons. This helps tie the page together and create a more uniform look.